Bad information spreads on the internet like a virus. If you get incorrect information, you can easily find another source online that will confirm it. In fact, you can get any kind of information you want on the internet. If you want to say that 1+1 equals 11, there is most certainly a site that you could use as a source.
That’s why books from reputable publishers make the best references. They’ve been edited and fact-checked for accuracy.
Titles are a first impression, and you only get one chance to seduce a reader into looking at your copy. Consider the following when writing a title:
• Your title often shows up first on Web search results.
• Your title can make a story seem more or less interesting than it is.
• Your title has to condense your article into very few words.
The point of proper grammar is to foster clarity and consistency (and certainly not to nitpick…). Though rules evolve over time (accounting for popular annual publications such as the Chicago Manual of Style), we’re presenting some common rules here that have stood the test of recent time, but still confuse even the most talented writers: split infinitives, further vs. farther, hyphens, and numbers.